The Art of the Strap

Hand-finished straps and conversion kits that transform your Swatch into a refined wristwatch. We craft the strap; the watch is yours.

Explore the Collection

The Signature Collection

Swatch x AP Royal Pop Carbon Fiber Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Carbon Fiber Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Carbon Fiber Conversion Kit — Pocket Watch to Wristwatch

$169.00
Sale price  $169.00 Regular price  $219.00
Swatch x AP Royal Pop Ceramic Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Ceramic Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Ceramic Conversion Kit — Pocket Watch to Wristwatch

$199.00
Sale price  $199.00 Regular price  $279.00
Swatch x AP Royal Pop Silicone Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Silicone Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Silicone Conversion Kit — Pocket Watch to Wristwatch

$89.00
Sale price  $89.00 Regular price  $129.00
Swatch x AP Royal Pop Stainless Steel Case + Silicone Strap Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Stainless Steel Case + Silicone Strap Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Stainless Steel Case + Silicone Strap Conversion Kit — Pocket Watch to Wristwatch

$149.99
Sale price  $149.99 Regular price  $199.99
Swatch x AP Royal Pop Stainless Steel Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Stainless Steel Conversion Kit — Pocket Watch to Wristwatch

Swatch x AP Royal Pop Stainless Steel Conversion Kit — Pocket Watch to Wristwatch

$159.00
Sale price  $159.00 Regular price  $209.00

What Our Clients Say

★★★★★

“Turned my everyday Swatch into something I get complimented on constantly. The leather is gorgeous.” — Camille R., Paris

★★★★★

“Fit my watch perfectly and the build quality feels far beyond the price. Looks like a luxury piece now.” — Lorenzo M., Milano

★★★★★

“Easy to fit and the team answered all my questions before I bought. My Swatch finally feels grown-up.” — Sofia D., Roma